When it comes to buying or selling your property, the team at Custom Residential make the next step easy, just call us on 360 4860

John Wills

Head of Sales/Business Owner

Phone: (09) 360 4861

Mobile: 021 333 053


Highly regarded in Auckland Real Estate circles. John Wills is a business owner, real estate author, innovative thinker and absolutely proven as a top flight salesperson in his own right.


Experienced and very well networked, John is one of the true students of the industry and has developed a reputation for delivering high impact coaching and mentoring to salespeople throughout Auckland.


John's philosophy of doing a far better job for a smaller number of clients has stood him in good stead with clients who wish to sell their home with him as well as salespeople who seek his advice on career and coaching topics. John believes in individualising and tailoring each process as much as possible.



 WHAT CLIENTS SAY ABOUT JOHN

"Excellent service and professionalism throughout"

John and his team at Custom Residential provided an excellent service and I would thoroughly recommend using them to sell your home. I was extremely pleased with ... Read more >

John and his team at Custom Residential provided an excellent service and I would thoroughly recommend using them to sell your home. I was extremely pleased with the end result and John's communication and professionalism throughout the sales process was second to none. Thanks Team!

Vendor, Grey Lynn

"Huge thanks and recommendation from us"

John Wills at Custom Residential ran a slick operation taking our house to the market and achieving an excellent sale through a three week auction campaign ... Read more >

John Wills at Custom Residential ran a slick operation taking our house to the market and achieving an excellent sale through a three week auction campaign.


We were kept up to date every step of the way and in a very professional manner. As selling a house is quite a stressful task, it was reassuring to hear from others that we were in good hands. An awesome job - huge thanks and recommendation from us.

Vendors, Sarsfield Street

"Raising the bar"

As an ex Real Estate Salesperson and AREINZ member, my expectations from an agency and their team is extremely high! I approached the top three salespeople (based ... Read more >

As an ex Real Estate Salesperson and AREINZ member, my expectations from an agency and their team is extremely high!


I approached the top three salespeople (based on recent sales in the area) from three separate agencies in the area to consider our property, give me an estimated sales price and suggest the appropriate marketing campaign to achieve the best result.


In my mind I had already made the decision to go with an agency who I felt 'owned' the Westmere market and was surprised when I was completely underwhelmed by the experience. By contrast, I met with John Wills who was genuinely sincere, gave me an honest 'bottom dollar' price expectation (without the Vendor hype) and provided a robust marketing strategy to achieve the best result.


It was an easy decision to make and despite several calls from the other agencies to 'better the deal', I was 100% confident in my choice. John bought Dan Reed into the sales process to assist with the campaign and again I was impressed, at ease and never doubted their feedback or capability.


Our property sold under the hammer, above expectations, with a record number of attendees and multiple bidders. I would like to take this opportunity to thank Custom Residential, in particular John Wills and Dan Reed for their professionalism and honest approach which is refreshing and a credit to the industry.


Thank you.

Laurene Dearlove

"Achieved a result that we are very happy with"

We made the decision to list with John as he talked to us about people and the way they buy houses, not about himself, and throughout the process he continued to ... Read more >

We made the decision to list with John as he talked to us about people and the way they buy houses, not about himself, and throughout the process he continued to demonstrate his understanding of this.


He was easy to deal with, did everything he said he’d do and most importantly, achieved a result that we are very happy with. We found ourselves in a position of having to make a big decision about accepting an offer pre-auction or waiting for the auction to run. We needed John’s advice and we trusted him to guide us in the right direction.


John’s level of experience, professionalism and communication made the process easy for us. He’s totally dedicated to the job and when we sent him away to go and get more money on a Saturday night, he got it.


S.R, Ponosnby

"A breath of fresh air"

Thank you for your call (this evening) to advise that I was the successful purchaser, and for keeping me informed and updated throughout all of this process ... Read more >

Thank you for your call (this evening) to advise that I was the successful purchaser, and for keeping me informed and updated throughout all of this process. In my past experience as a buyer, I’ve not come across an agent who thinks to keep the buyer as much in the loop as their vendor. These kinds of principles are a breath of fresh air in the industry and I guess what set Custom apart from its competitors. It helps anxiety levels when an agent just phones.

J.C, Ponsonby

"Open and down-to-earth"

We interviewed a number of local agents and our decision to use John was based on his open and down-to-earth approach and the consistently good results that he had ... Read more >

We interviewed a number of local agents and our decision to use John was based on his open and down-to-earth approach and the consistently good results that he had achieved with what we considered to be the lion’s share of the sales in the area. John achieved a great price and continued to be responsive and helpful following the sale.

Rachel & Luke

"Proven local specialist"

I listed with John Wills at Custom Residential because he is a proven local specialist. To date he has sold 6 of my properties (all local) and has achieved great ... Read more >

I listed with John Wills at Custom Residential because he is a proven local specialist. To date he has sold 6 of my properties (all local) and has achieved great results.


We had 52 groups view the property on the first weekend of open homes and John presented me with an unconditional offer straight after the weekend. Prior to that, he had bought buyers to the property on Christmas Eve and right through the holiday period while I was away.


John is easy to deal with and serious about achieving the best result he can.


I'd recommend him to anyone in the local area.

P.L

"Passion and pragmatism"

As a residential real estate investor, I have dealt with many real estate agents over the years. John Wills and the extended team at Custom did an outstanding job ... Read more >

As a residential real estate investor, I have dealt with many real estate agents over the years.


John Wills and the extended team at Custom did an outstanding job for me, even before the word "go".


John impressed me with his passion, his (positive) energy and pragmatism, the latter a rare occurrence amongst most real estate agents, as well as his ‘hunger' to be able to represent and sell my properties.


Within a time frame of 4 weeks the (multiple) properties were marketed by John Wills and Nic Blackie AND sold on the same day via auction in March ‘09!


The next time I sell another of my properties I will most certainly give John & the Custom Residential Team ‘first right of refusal'...

A.S, Grey Lynn

"Honest, reliable and totally committed"

I chose John Wills at Custom Residential because he has a reputation for being honest, reliable and totally committed to his job. When he marketed and sold my ... Read more >

I chose John Wills at Custom Residential because he has a reputation for being honest, reliable and totally committed to his job.


When he marketed and sold my Schofield Street property recently, this is exactly how I found him to be.


I was staggered when he created a multi-offer situation and presented me with 5 individual offers at 9.30 on a Tuesday night.


We negotiated with the best one and had a contract by 10.30 that same evening.


I really felt that John had my best interests at heart and I would definitely use him again.

P.B

"I could not give these guys a better reference"

I cannot speak highly enough of Custom and in particular our dealings with Nic Blackie, John Wills and Dan Reed. My previous experience of real estate agents was ... Read more >

I cannot speak highly enough of Custom and in particular our dealings with Nic Blackie, John Wills and Dan Reed. My previous experience of real estate agents was that they over promised, under delivered and happily charged a king’s ransom for the pleasure.

With a young family it was crucial we maximised the return on our only investment of the last 5 years, not only did the guys achieve this, by selling the property at the very top of the market value, but they also made it a pleasurable experience.


4 offers in 4 days and an unconditional sale may also have helped!

My wife and I knew we would ultimately sell with Custom after Nic Blackie made the effort to visit and give us feedback on our renovation, even after I explained we had no intention of selling the place, she took the time to see us, with nothing in it for her, whilst being heavily pregnant and just before stopping for maternity leave!

This was long before I asked John to visit, I wanted to speak to the owner of the business to see if he would be open to some of my 'left field' proposals and suggestions, that all previous agents had scoffed at. Not only did John listen to my ideas, he was genuinely open to considering them. The skill that John has above all other agents I have met, was that he listened to our concerns, and handled them objectively with supporting up to date market evidence.

He explained his reasoning for price by negotiation over an auction for our property, again by giving examples of previous relevant sales, rather than simply responding with an obvious pre-planned generic sales pitch.....a breath of fresh air.

Because Nic and John had set such high standards, I was concerned that Dan wouldn't be able to meet our new expectations, as the bar was now set higher than ever before. I needn't have worried. Dan has excelled as much as the others, and his advice in the negotiation process was fantastic.


The simple fact is they paid for themselves, by negotiating the value of the property on the best offer, up by what we were paying in commission. Dan has also managed the handover process impeccably, pro actively contacting both parties as the agreed settlement dates changed several times after the sale.

I could not give these guys a better reference, I have been singing their praises to our friends, one of whom told us last week their friends had used Custom, based on our recommendation and were calling to pass on their thanks, as they had just sold their property too, and "it was everything we promised.”

I am happy to be a verbal referee too, and have told the team to pass on my number if they ever need to. The above may come across as a bit over the top, but it is also a fair and honest recollection of what happened.


Marcus